Review: Maybelline ‘The Falsies’ Mascara

Hi there! For this week’s second review I’m talking about Maybelline’s ‘The Falsies’ waterproof mascara. I bought this mascara the same day as Patisserie funnily enough and I’ve really come to enjoy using it in my daily makeup routine.

I picked this mascara up as part of a 3 For 2 deal on Maybelline products a little over a month ago. I’d heard good things about The Falsies and needed another product to make up (pardon the pun) my three. I have been using Rimmel mascaras for over two years with no problems and I love them so at first it felt like I was cheating on Rimmel.

Claims

“False lash glam, instantly!”

• Patented Spoon Brush fans out lashes from corner-to-corner, while our Pro-Keratin formula instantly builds volume without clumping.
• Unique flexible wand helps to lift and separate lashes to provide the look of 300% more visible, fuller lashes, no gaps from any angle.
• Contact lens safe and ophthalmologist-tested.
• Waterproof, also available in Washable formula.

(Source: Maybelline)

Impressions: Then and Now

I like to do these review type posts after I’ve had the product for a little while so I can test it out and give you a fair opinion. Interestingly, my thoughts when I first started using this mascara are different to what they are now.

Formula. The first few times I used The Falsies the formula seemed very wet. It wasn’t messy to apply but personally I prefer my mascara less wet. It took a couple of uses before air got into it. Now, I like the formula, it’s not too wet, dries quickly and doesn’t clump.

Come Clean. Another gripe I had was how difficult it was to remove. I know it’s waterproof so it’s not meant to budge but the Maybelline website says easily washes off with soap and water. One, I have sensitive skin and two, I wouldn’t put soap near my eyes. I was simply used to my Rimmel mascaras and it just means when I remove it I use a separate cotton pad soaked with micellar water for my eyes. I have to rub a little more vigorously than the rest of my face but the micellar water doesn’t irritate my eyes so it’s fine. As long as you use a good makeup remover or eye makeup remover you won’t have any problems.

300% More Volume? The Falsies claims to provide up to 300% more visible, fuller lashes but sadly I don’t think this claim is true. It definitely makes my lashes more fuller but let’s face it, not 300% – how is that even measurable? My lashes aren’t very long and are rather thin but I do find this mascara does a good job at separating them and gives a nice bit of length. Wearing glasses I don’t like too much length as the mascara can dirty the lenses and actually push the glasses off. I prefer voluminous lashes to lengthened lashes.

I wanted to show you a comparison of no mascara vs. 2 coats of The Falsies. As you can see it makes my lashes darker making them more visible and adds more volume and length. I find two coats to be the optimum amount. More than that and my lashes can start to look clumpy.

Overall Verdict

The spoon shape of the brush makes application easy as it mimics the curl of an eyelash and helps to coat more lashes in one hit. The only thing that I’m not such a fan of with this mascara is the price, (it ranges from $24-$27 NZD). I didn’t mind so much this time round as I got it as part of the 3 For 2 deal but both my Rimmel mascaras have been half that price. I do really like this product though and I’m not ruling out a re-purchase. I’ve bought a few Maybelline products lately and the quality has impressed me so it’s definitely a brand I’ll be looking out for more in the future!

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Have you tried The Falsies? What do you look for when it comes to purchasing a mascara, are you all about the length or do you prefer thick, voluminous lashes?